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SEO-Board Forum Software Community / SEO-Board / Comments and Suggestions / Comparison with vBulletin: Meta tags, keyword density, etc...
Posted:  13 Jun 2005 11:16
I was wondering why vBulletin pages seem to be so highly ranked in Google and noticed some relevant clues by viewing the source code of pages it generates. No doubt this helps improve SE ranking for vBulletin pages by improving keyword density in important page elements...

It creates 'keyword' and 'description' metatags, which are the same, or very similar to, the name of the forum category, topic, and title tag.

I then viewed the source code for pages that SEO-Board generates, and noticed that it doesn't do this. I highly recommend you do something similar, to improve keyword density for important keywords and help its pages rank better in the SE's...

Sound reasonable?

--ispy
Posted:  13 Jun 2005 12:30
I just checked out what you are referring to.. and I noticed it too.

Sounds like a good idea to me...

would make this forum even more seo friendly.. every little tweak counts
Posted:  13 Jun 2005 17:41
For every high-ranked vbulletin page, there are millions that are nowhere to be ranked. The ones that rank well are because they have good link popularity (like searchenginewatch). The forum script cannot do anything special seo-wise. SEO-Board forums result in better link popularity per page as I have explained in another post. Simply, seo-board makes the most out of a given site's link popularity by reducing the amount of non-content pages. Meta tags won't do anything magical. From the leading search engines only yahoo uses the meta keywords tag, but the value is practically worthless for anything besides keywords like 'aklsfdjaslkjdas' which no one searches for.
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Posted:  13 Jun 2005 23:25
I have no doubt that Hristo has a lot more seo knowledge than I do..

but I still wonder about this meta tag thing.. does anyone else have some hard data to prove whether or not it is worth it to add this to forums?

I accept Hristo's statement that it is practically worthless..

but... on the other hand I cannot help thinking to myself, "Why would one of the most successful forums on the internet also put in metatag keyword and description text if it had zero SEO effect?"

I am referring to webmasterworld forums...  this is a different forum platform and yet he also uses this technique just like Vbulletin...

Hristo I agree with you, but are you sure about this 100%??? Does anyone else have some data or opinions on this topic?

Here are some image scans from a search I did on google. I searched for "quest to make as much as possible from adsense" :

http://photos14.flickr.com/19180282_d40e8330e5_o.gif


note the specific text that is shown under the first listing.

and now this is the first listing page:

http://photos14.flickr.com/19180283_037a6665c9_o.gif



and now this is the VIEW SOURCE of that WMW page:


http://photos13.flickr.com/19180281_da139a7f3f_o.gif

Notice how in the second picture above, google took word for word the actual description text to be shown under the title in its listing results!
Posted:  14 Jun 2005 07:01
After doing some tests, I'm even more convinced that meta tag keywords DO affect SEO ranking in Google.

You can see for yourself by trying the very same test. Here's how...

Do a Google search query using a string of keywords copied and pasted from the keywords meta tag of any web page already ranked in Google, commas and all.

To keep the test fair and unbiased, be sure to use 'generic' words, not brand-related terms unique to the site.

Chances are, the very web page that you took the keywords from will be the very same page that is ranked number one in your search results (assuming there's no other web page using the same exact string of keywords).

If Google doesn't use meta tags at all for ranking, then this couldn't occur. But this test proves that it does.

Some may object: "Okay, so Google does take meta tags into account. But not much."

In response I'd say: "How much influence they have may be debatable, but every little bit helps."

--ispy